About George

Hi, I’m George! I combine a passion for writing with a yearning for travel to bring flavours from all over the world to your page.

Writing has always been my hobby and it became my profession in 2017. Through school and sixth form, my knack for words got me through my exams and landed me a place at the University of Manchester. There, I studied for a 2.1 in English Language. Afterwards, I relocated to Kyiv, Ukraine where I spent the best five years of my life. I gained new experiences that could feed my written creativity, and it was here that I really fell in love with my words.

The travel bug bit me and it left a huge itch to scratch. I’ve travelled across Central and Eastern Europe, the Balkans, a little bit of the Caucasus, and South and Central America. Scotland and the North Sea Isles are next on my list.

When I’m not travelling, dreaming about travelling, or writing about it, I’m riding my bike, cooking, or watching, coaching, or playing footy.

Working at Panache Cruises

I work in the Marketing team, crafting content to get cruisers onboard with some of the beautiful experiences we offer. Emails, blog posts, brochures - you name it and I’ll be writing it. I love working in an environment where my colleagues share the same passion for travelling as me. Waking up in the morning and having a new place to discover and write about is all the motivation I need. 

Favourite Destination

A single travel highlight is difficult to decide. 

On one hand, it could be the fusion of Central Asian and European vibes in Georgia, the Gateway to the East. Tbilisi for the best khachapuri, Khapeti for the best wine, and Borjomi for the best landscapes. I’ll never forget how stunning the bus journey from Tbilisi to Borjomi was. On the other hand, it could be the wild diversity of Peru with sandy beaches, vacant deserts, vast rainforests, and epic mountains. I’ll take this chance to brag that I’ve hiked the 5-day Salkantay Trail to Machu Picchu… without a guide or donkey.

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Windstars two new ships

Windstar announces two new ships

Windstar Cruises have announced the expansion of its fleet with the introduction of two all-suite motor yachts, Star Seeker and Star Explorer.

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New Emerald ship Kaia

Emerald Cruises announce brand-new ship

Emerald Cruises announce brand-new ship Emerald Kaia.

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Here are the best Passover cruises in 2024

There’s a unique opportunity for the Jewish community to enjoy a luxury Passover getaway, away from the typical Easter crowds this year.

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Gary Buchanan charts the rebirth of Crystal

Rising like a phoenix from the chaos of Covid, these elegant ships were relaunched under their new stewardship in the summer of 2023. The brand is now known as Crystal, and Gary Buchanan talks us through this iconic cruise line's rebirth.

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Uniworld S.S. Joie de Vivre

Uniworld announces two new ships!

Ultra-luxurious river cruise line Uniworld has unveiled the latest two additions to their fleet – the S.S. Victoria, due in 2024, followed by the S.S. Elisabeth in 2025. These new ships are set to epitomise contemporary opulence, and will claim the title of having the largest suites on Europe's rivers.

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What is onboard credit and what can I spend it on?

Onboard credit can also be called shipboard credit, onboard spend, OBC or some variation of the four. Here's what it is.

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Where to take a luxury cruise in autumn

Autumn offers a unique opportunity to embark on a cruise and witness some of the world's most captivating destinations in a new light.

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My first impressions of EXPLORA I

All you need to know is, Explora Journeys is a very special cruise line.

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Video Tours

Here's a selection of some George Rowlands's fantastic video guides.